Coaching

Coaching provides knowledge, development, goals and training over an extended period.

Within every coaching session, we’ll address the knowledge and development you’re seeking, along with a clear understanding for how it will help you be more successful.

Ed is eager to coach you, or you and your team to maximize your wedding cake sales, increase your prices and lift your profits.

Ed’s coaching can be conducted via telephone or web conference.



From now until June 1st, Ed has once again reduced his fees by 40%.

This is a yearly event to make sure everyone who wants coaching…can take advantage of it.


Since coaching is meant to be conducted over a period of time, it is available in 8 weekly 30-minute sessions or 16 weekly 30-minute sessions.

In addition, there is an option to receive 26 weekly 30-minute sessions for those who won’t settle for anything less than reaching the highest level of sales and mastering a highly successful wedding cake business.

Many bakers who select “Cracking the Secret Code That Unlocks Your Wedding Cake Sales” training request additional coaching above the 3 sessions included in the course.

They acknowledge having a regularly scheduled coach to nudge and support them is exactly what they need. As a result, they’re confident everything they’ve learned is being implemented and utilized correctly in a timely fashion. It would be Ed’s privilege to assist you as well.

8 Weekly 30-minute Sessions:

Normally: $1160For a limited time: $697

16 Weekly 30-minute Sessions:

Normally: $2320For a limited time: $1395

26 weekly 30-minute sessions. That’s 26 sessions to build, implement,
execute and support every aspect of your wedding cake business:

Normally: $3770For a limited time: $2262

Do you have questions? Would you like a personalized solution? Call 402-968-2758 or send Ed an email.